Openview activations crush DStv subscriptions

Broadcasting Research Council Of South Africa (BRC News

Openview activations crush DStv subscriptions
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Decoder activations on eMedia’s Openview satellite service has run circles around DStv South Africa’s subscriber additions in the past six years.

eMedia’s Openview service has recorded 2.12 million more activations in the past six years than the South African subscribers MultiChoice added to its DStv packages over the same period.

For DStv’s numbers, we used its actual subscribers at the end of each financial year, not the 90-day active metric it prefers to report to shareholders.However, the pendulum began to swing in Openview’s favour in its 2021 financial year, when it activated 368,599 decoders while DStv added 289,900 subscribers.

However, this was still a far better performance than DStv, which lost 409,000 South African subscribers between March 2023 and March 2024. That represents a whopping growth of around 82% over six years for Openview activations, while DStv’s South African subscribers increased by roughly 10% In contrast, DStv’s advertising revenue in South Africa declined from R3.27 billion to R3.17 billion.Openview currently offers 21 TV channels and 28 radio stations, significantly less than most DStv packages.

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