OpenAI has paused the free rollout of its GPT-4o image generation feature, following a surge of user-created Studio Ghibli-style images.
After only one day, OpenAI has put a halt on the free version of its in-app image generator, powered by the GPT-4o reasoning model. The update is intended to improve realism in images and text in AI-generated context; however, users have already created a runaway trend that has caused the AI company to rethink its rollout strategy.
While OpenAI CEO, Sam Altman, also joined in on the fun on Wednesday by changing his X profile picture to a Studio Ghibli style image of himself, which pundits assume was fashioned using GPT-4o, the executive also followed up with a prompt response, stating on the social media platform that the image generator update would be delayed for the ChatGPT free tier for the time being. He didn’t give any indication of whether or when the feature would return.
Ethics and legality is a long-standing issue when it comes to AI. While the brand attempted to cover its bases, divulging to the WSJ the sources of its data for training, it was impossible to know how the public will respond to the product once it’s available. An OpenAI spokesperson also told the publication in a statement that ChatGPT can emulate a studio’s style, but not the style of an individual artist.
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