AI experts have slammed Uber's algorithms that allowed the company to charge stranded Sydneysiders exorbitant fares after a train shutdown.
AI experts say Uber's algorithms could easily have prevented the dramatic price surges experienced by Sydney commuters.Uber says it immediately lowered and capped the surge as soon as it was aware of the issue.
Surge pricing is a dynamic pricing method where prices are temporarily increased as a reaction to increased demand and mostly limited supply. "In the past we have been alerted by Transport for NSW when there were Sydney-wide transport issues, however in this instance we were not informed of the complete outage on the NSW train network until well after it began, " the statement said.
He says it would have been easy for Uber to see quickly that prices were rising by a certain amount. And a simple algorithm could have fixed a price cap or alerted a human to intervene. A shutdown in the Sydney trains network left commuters scrambling for Uber rides, with claims of skyrocketing fares.Seyedali Mirjalili, professor at the Centre for Artificial Intelligence Research and Optimisation at Torrens University, said it's clear that Uber's algorithms are designed to boost company profits, but they can also be adapted to prioritise other things such as customer satisfaction.
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