One Direction and Liam Payne's catalogs rose in streams and sales after Payne died Oct. 16 in Buenos Aires.
Louis Tomlinson, Zayn Malik, Niall Horan, Liam Payne and Harry Styles of One Direction pose during a portrait shoot at Fox Studios on April 11, 2012 in Sydney, Australia.surged both in the U.S. and globally following Payne’s Oct. 16 death in Buenos Aires, as listeners flocked to both the late 31-year-old’s solo material and the influential boyband in which he starred.On Oct. 16, official on-demand U.S. streams of One Direction’s five-LP catalog totaled 5.9 million, a vault of 174% over 2.
In the four days following Payne’s death, One Direction’s catalog accumulated 62.9 million streams in the U.S., a 675% gain over 8.2 million Oct. 12-15. Worldwide, the total was 254 million Oct. 16-19, up 442% over 46.9 million Oct. 12-15. Payne’s solo material drew 3.3 million streams in the U.S. Oct. 16-19, up 858% from 354,000, and 13.4 million globally, up 1,038% from 1.2 million.
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