A streamer for the climate change era
The Weather Channel is not trying to win you over by spending big on its version ofnext time it comes up, nor is it interested in NFL games. “Our tentpole is Mother Nature,” says Nora Zimmett, TWC’s chief content officer. “And she’s always delivering weather.”this month. It costs $2.99 a month or $29.99 a year, and it is ... well, it’s The Weather Channel. The app’s main screen is an always-on stream that replicates exactly what you’d see on cable.
This is a surprisingly novel idea in the streaming world, by the way. Most networks have linear TV deals that specify when and where content is allowed to appear; that’s why most shows only stream after they air, and some don’t stream at all. That causes a particularly big problem for news, sports, and other particularly timely content.
From a content perspective, though, The Weather Channel is a surprisingly clever study in how to take a linear-TV channel and make it feel more internet-y. When you open The Weather Channel’s streaming app, you’re dropped right into the linear feed, the same one everyone’s watching all over the country. But the blue ticker at the bottom? That’s personalized to your local weather, a running feed of everything you need to know right now.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
'I wouldn't want to be anywhere else': Holiday weekend finds N.J., Del. beaches packedBeaches were packed, from Ocean City down to Cape May as well as the Delaware beaches this Memorial Day weekend, soaking in great weather and making memories.
Read more »
Star Wars: Obi-Wan Kenobi Includes Cameo by Ewan McGregor's Real DaughterObi-Wan Kenobi has made its way onto the Disney+ streaming service this weekend, and from what we [...]
Read more »
National Weather Service warns of unsafe swimming, boating conditions in Chicago areaThe National Weather Service warned of unsafe swimming and boating conditions for Lake Michigan in the Chicago area over Memorial Day Weekend 2022.
Read more »
With light winds after Friday’s tornadoes, Sunday proves to be calm after the stormTwo tornadoes touched down in D.C. area Friday, according to the Weather Service.
Read more »
Beaches open for the summer in NYCDespite Saturday's weather, the rest of the holiday weekend is expected to be pretty nice, as beaches across New York City open for the season.
Read more »