Vintage fashion lovers, listen up!
Imagine being able to shop a cornucopia of carefully curated, stellar vintage from top-tier dealers—and, yes, mega Instagram influencers—all in one place. Now, to quench that industry need, there is Object Limited, a New York–based store turned site turned app. Both the company’s physical bazaar and digital destination include vintage from heavy-hitting Instagram users, like Leandra Medine, and well-known brick-and-mortar names, such as Screaming Mimi’s.
The idea for Object Limited stemmed from a two-week cross-country trip from New York to Arizona that Gray took in July of 2018. “Our mission was to visit every antique mall, vintage store, flea market, and junk shop that caught our eye. We filled a 16-foot Penske truck with vintage and antique furniture and fashion and had a whale of a time.” While Gray enjoyed the thrill of digging up all things old and rarefied, there was a problem: selling the enormous amount of goods she ended up with.
, or haute goth-core offerings from model Ruby Aldridge. The events, often held in unlikely places like empty lofts in downtown New York or Canal Street Market, are subscription only and word-of-mouth, making for a private, intimate shopping experience.But while Object Limited’s physical presence is expanding at a rapid pace, interest in vintage is no longer simply a New York or city-centric activity.
Gray has since expanded the concept even further. Object Limited is currently functioning as Object Studio, a semi-permanent half vintage bazaar, half photo studio, where new and familiar vendors can sell inventory in the flesh for customers who still prefer the hands-on shopping experience; it’s also an opportunity to shoot and upload pieces to the app.
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