FOOTHILL RANCH, CA—In an effort to market “something a little bit different” to diehard fans of its lifestyle brand, sports apparel company Oakley unveiled a new line of sunglasses Monday specifically designed for wear on the front of the head. “We’re excited to expand into eyewear with these sleek new performance…
FOOTHILL RANCH, CA—In an effort to market “something a little bit different” to diehard fans of its lifestyle brand, sports apparel company Oakley unveiled a new line of sunglasses Monday specifically designed for wear on the front of the head.
“We’re excited to expand into eyewear with these sleek new performance sunglasses, which have the same look and feel as your favorite pair of Oakleys, but are built for shielding your eyes instead of the back of your head,” said Oakley spokesman Brock Shannon, demonstrating how to correctly position the shades so they rest atop the nose rather than on spiky blond-tipped hair or the base of a smooth bald skull.
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