The transit authority that runs subways, trains and buses in New York City pulls the brake on sending automated alerts about service disruptions through Twitter. MTA officials balked at Twitter's recent decision to start charging for certain functions.
FILE - The Twitter app icon is displayed on a smartphone, Feb. 28, 2023, in Marple Township, Pa. The transit authority that runs subways, commuter trains and buses in New York City is giving up on a system that sent automated alerts about service disruptions through Twitter. The Metropolitan Transportation Authority decided to stop using Twitter for service alerts Thursday, April 27. FILE - The Twitter app icon is displayed on a smartphone, Feb. 28, 2023, in Marple Township, Pa.
NEW YORK — Shortly after midnight Thursday, several New York City subway trains slowed to a crawl as emergency crews tended to a person discovered on the tracks in lower Manhattan. The delays were flagged for the Metropolitan Transportation Authority’s rail control center, where a customer service agent typed up a straightforward warning for early-morning riders to consider alternate routes.
But while the message was quickly posted to the MTA’s website and app, the alert never made it to the subway system’s Twitter account, with its 1 million followers. The agency’s access to the platform’s back-end, officials soon learned, had been suspended by Twitter without warning. It was the second such breakdown in two weeks and the reaction inside the MTA was swift. By Thursday afternoon, senior executives agreed to cease publishing service alerts to the platform altogether.
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