A new digital billboard for the 'We Love NYC' campaign reads 'We do more before 8 a.m. than Boston does all day.'
The 'We Love New York City' campaign isn't even two weeks old and it's causing controversy between the Big Apple and Beantown, thanks to a digital billboard arguing that New York City does "more before 8 a.m. than Boston does all day."
New York City and Boston have been rivals for years, but the Big Apple may have taken up a notch with a line from its new "We Love NYC" campaign. A new digital billboard put out by the We Love NYC campaign to promote the city’s 24/7 spirit is ruffling some feathers in Beantown.The billboard didn't go down that well with Bostonians, or even some New Yorkers.
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