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With gaming becoming an ever-smaller part of NVIDIA 's lucrative business , the company reportedly won't bother releasing new graphics cards this year.in 2026. This would be the first time in three decades that the company hasn't launched new gaming chips .
The culprit? Why, AI, of course. AI demand has driven the current memory chip shortage, throwing the consumer electronics industry out of kilter. Many product prices areFacing those constraints, NVIDIA, which made its bones on graphics chips for PCs and gaming consoles, is essentially brushing off that demographic.notes that in the first nine months of 2022, NVIDIA's gaming GPUs made up 35 percent of its total revenue. During that same period in 2025, only around 8 percent came from gaming components. In addition, NVIDIA's AI chips have much higher profit margins: 65 percent vs. 40 percent for graphics cards.That means gamers, already hard-pressed to find last year's RTX 50 series, likely won't get the expected "Super" version in 2026. On top of that,says the delay will also push back NVIDIA's next-gen graphics card . That component was initially expected to begin mass production at the end of 2027.
Graphics Cards Gaming Chips Lucrative Business RTX Consumer Electronics Industry
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