Nutrisystem Faces Class-Action Lawsuit Over Alleged Data Sharing Practices

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Nutrisystem Faces Class-Action Lawsuit Over Alleged Data Sharing Practices
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A Philadelphia-area weight loss company, Nutrisystem, is facing a class-action lawsuit alleging that it violated user privacy by participating in a 'data co-op' that tracks users' data across thousands of websites. The lawsuit claims that Nutrisystem sent emails to users who never provided their contact information, potentially violating privacy laws.

A Philadelphia-area weight loss company is facing a class-action lawsuit after allegedly emailing a woman who never provided her address. The suit claims that Nutrisystem , based in Fort Washington, violated privacy laws by participating in a ' data co-op ' that tracks users' data across thousands of websites. A California woman was startled to receive an email from Nutrisystem last month after casually browsing the company's website.

The issue, according to a class-action lawsuit filed last week in Philadelphia Common Pleas Court, is that she never gave the company her email address. The lawsuit states that this digital intrusion occurred because Nutrisystem participates in a 'data co-op' involving thousands of websites and over 150 million users' data. The lawsuit alleges that Nutrisystem sends advertisements to website visitors like Ingrao who never shared their contact information with the company or consented to data sharing across different websites via the 'co-op,' known as SafeOpt and operated by ecommerce company AddShoppers. Ingrao's attorney argues that this practice violates privacy laws in California, where Ingrao resided at the time. This is not the first legal action against Nutrisystem involving data sharing practices. A similar lawsuit was previously filed in federal court by Ingrao and another individual. That case, which a U.S. district court judge dismissed, targeted Nutrisystem, AddShoppers, and Vivint, a home security company.AddShoppers maintains that it does not create 'dossiers' or collect sensitive data and emphasizes offering easy opt-out mechanisms and deletion requests. However, Ingrao's attorney, Charles E. Schaffer of Levin Sedran & Berman, contends that AddShoppers 'surreptitiously collects and pools the sensitive personal information provided by individuals to online retailers in confidence, creates dossiers on those individuals, and then tracks them across the internet to monitor their web browsing for its own financial benefit.' Schaffer asserts that these individuals, whom AddShoppers refers to as 'authorized users,' never consented to the sharing of their data between partner companies. In Ingrao's case, Schaffer states that she never agreed to the terms and conditions for either AddShoppers or Nutrisystem. The lawsuit seeks at least $5,000 for each violation of privacy laws by Nutrisystem through its partnership with AddShoppers, for Ingrao and any other affected consumers.

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