Norway’s Data Protection Agency will impose nearly $100,000 daily fine on Meta, the owner of Facebook and Instagram, for defying a ban on using user data for targeted ads
The Norwegian watchdog, Datatilsynet, said on Tuesday that Meta would be fined one million kroner per day, starting August 14.
"Meta's behavioural advertising entails intrusive surveillance of its users, negatively impacting their right to data protection and freedom of information," Judin said, adding that there were many vulnerable groups on the platforms, such as"young people, the elderly and people with cognitive disabilities."
Datatilsynet announced the ban on July 17 and originally said that Meta had until August 4 to take corrective measures.The social media giant said last week it intends to ask users in the European Union, EEA and Switzerland to give their consent before allowing targeted advertising on its networks.
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