Nissan Captures a Bit of Tesla Magic With Electric SUV

Nissan plans to sell a midsize electric sport-utility vehicle called Ariya from next year, retailing from around $40,000

TOKYO—Nissan Motor Co. finally captured for itself some of the investor excitement over electric vehicles, unveiling a new model that helped its shares rise more than 7%.

The Japanese auto maker said it would start selling a midsize electric sport-utility vehicle called the Ariya next year starting at around $40,000.

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