NEW: The real estate firm behind the New Year's Eve celebration in Times Square is teaming up with DCGco to throw an NYE party in decentraland. elitanjourno reports
As the value of virtual real estate in popular
games like Decentraland and The Sandbox continues to soar, involvement from real-world real estate developers like Jamestown could be a trend to watch.will be limited to 15,000 socially distanced and fully vaccinated attendees due to a rise in COVID-19 cases. The event typically hosts 58,000 and is watched on TV by many more.The virtual One Times Square will span 170 parcels of Decentraland property and include the unveiling of the game’s first high-rise building.
How much Jamestown spent on its virtual real estate wasn’t disclosed, though the construction project was said to be part of the firm’s “larger digital asset strategy.” “The metaverse is an important part of the evolution of real estate and the built environment,” Jamestown President Michael Phillips said in a press release. “Whereas physical real estate is largely limited to people with geographic proximity, the metaverse can give people around the world meaningful access to places through immersive virtual experiences.”
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