Marketers discovered that 33% of TikTok users are true film fans who go to movie theaters because of the app.
Social media not only builds connections but also helps with discovering newly released movies. Marketers sure knew what they were doing getting through toWhen browsing through your TikTok feed, it’s common to see short trailers of upcoming movies on your phone screen. A recent TikTok study discovered that 44% of users are more likely to head to movie theaters than non-users. Moreover, 33% actually credit the app for why they’re movie theatergoers.
“It’s a big piece of the pie for us that we’re thinking about and thinking about it unique to other social platforms.”The summer flick conjured up a mighty box office storm
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