New Options Close the Financing Gap For Women Entrepreneurs In The Next Decade

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New Options Close the Financing Gap For Women Entrepreneurs In The Next Decade
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Venture capital gets most of the media’s attention, but the truth is less than 1% of women entrepreneurs will raise it. In this second of two articles, we look at how tech-enabled financing options will make it easier for the 99% of other entrepreneurs to raise financing.

Loans to small businesses were already in decline before the great recession. Still, the financial crisis accelerated the process and slowed small businesses' recovery. Seeing a market opportunity, an array of alternative financing startups are using technology to make more financing options — not just debt — available to entrepreneurs and small business owners.

"This is a rapidly changing market," said Linhart. You need to understand all your financing options so you can use the right financing option in the right amount at the right cost. Yet,"small business owners don't know where to find them. And, because they [financing products] don't market themselves in the same way, they are hard to understand and compare." Here are the basics.

Some companies, such CAN Capital, Kabbage, and OnDeck, lend from their balance sheets. They offer products such as loans, lines of credit, and

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