New Hershey’s/General Mills Collaboration Is Cereal the ’90s Way: Breakfast Candy

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New Hershey’s/General Mills Collaboration Is Cereal the ’90s Way: Breakfast Candy
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Get ready for Hershey’s Kisses cereal that looks and tastes like chocolate kisses, Jolly Rancher fruit-flavored cereal, and the intriguingly named Reese’s Puffs Big Puffs

Cereal inspired by Hershey’s Kisses, Jolly Ranchers, and Reese’s Puffs are rolling out in stores this quarter.

The new cereals will roll out nationwide these next few months, with Hershey’s Kisses cereal available in stores starting in January, and Jolly Rancher cereal and Big Puffs starting in March.Borden Dairy Co. filed for bankruptcy, becoming the second big U.S. milk producer to do so after

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