The women’s basketball league founded by Breanna Stewart and Napheesa Collier, set to take place in the WNBA offseason, has drawn sports and media…
Unrivaled, the new pro women's basketball league founded by WNBA stars Breanna Stewart and Napheesa Collier, has closed a round of funding from sports and media investors.
Athletes will be given equity in the new league, and Unrivaled said it will also feature contract opportunities that will offer the highest average salary in women's pro sports league history.The lengthy list of investors include media executives such as former ESPN president John Skipper, ex-Turner president David Levy, and former Warner Bros. CEO Ann Sarnoff, as well athletes including NBA All-Star Carmelo Anthony and others who invested through the venture capital firm led by U.
"For a long time, going overseas was the only option that people had in their offseason, and so this is kind of changing the narrative around that and giving another option," said Collier."Overseas is a great option for some players, but it shouldn't be the only thing you can do to make money and play basketball and get better."
Through Morgan's venture firm Trybe Ventures, other top athletes and sports figures invested in Unrivaled include NBA all-star Steve Nash, LGPA champion Michelle Wie West, Olympic gold medalist Megan Rapinoe, and Koby Altman, the general manager of the NBA's Cleveland Cavaliers. The NCAA University of Connecticut women's basketball head coach Geno Auriemma and the NBA's Tyrus and Tre Jones are also investors.
In addition to investing, Skipper and Levy will negotiate the media rights deals for Unrivaled. Lucrative media rights deals and fees help drive sports' leagues finances and player salaries. Sports rights have become a particular focus for media companies in recent years as live sports draws outsized audiences.
Unrivaled comes at a time when interest in women's sports has been growing — from viewership to investments.
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