In his first campaign video, Jeff Gunter was decked out in western gear head to toe. Records show he'd just purchased them at a chain retailer.
In his first campaign video, Jeff Gunter was decked out in western gear head to toe. Records show he'd just purchased them at a chain retailer.When he launched his campaign for U.S. Senate in Nevada last year, Jeff Gunter presented himself as a gritty frontiersman and a diehard MAGA Republican.depicts him stepping into a Ford F-150 pickup truck—cowboy boots and all—admiring the bucolic western landscape in a burgundy button-down as he talks about his credentials.
In response to questions from The Daily Beast, Gunter’s campaign confirmed that the Boot Barn purchase was for use in the August campaign ad and reported in his October FEC filings. In his campaign messaging, Gunter doesn’t shy away from his decidedly white-collar background and ambassadorial past. But his campaign’s financial reports make it more difficult than usual to corral his specific expenses—including the cowboy gear., though the campaign’s confirmation means he racked up the charges before the ad debuted in August.
Gunter isn’t the only Senate candidate to spend campaign dollars at Boot Barn. In 2021, a joint fundraising committee for Sen. Markwayne Mullin spent over $1,200 at Boot Barn for “campaign attire” when he was running for Oklahoma’s open U.S. Senate seat. Rep. Ryan Zinke , Trump’s former Interior Secretary, also reported spending $250 at Boot Barn in June 2022 for “event catering.”
“Jeff Gunter is a fake cowboy, fake Trump supporter, but a real California Democrat,” one Trump ally told The Daily Beast. Despite his complaints, Gunter is the one who made his rancher credentials a focal point of his campaign. In thatintroducing himself to voters, Gunter is seen barreling down dirt roads as the ad hard-cuts between the candidate talking about his MAGA priorities and close-ups of him driving the F-150, like a Nevada rancher version ofhe may have an advantage, Brown doesn’t have the GOP nomination locked up by any means.
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