No, it's not Disneyland with 'Stranger Things' rides. It's the modern streamer’s take on a fan experience.
Netflix is planning to open new immersive locations created around its original TV shows where fans can shop, eat, and play some games. The two new locations will be Netflix’s first permanent fan experience locations its Chief Executive Officer Ted Sarandos announced on Thursday during the Bloomberg Screentime conference. “Don’t think of it like Disneyland,” said Sarandos, saying Netflix House is “something you might go to a couple times a month, not just once every couple years.
“We’ve seen how much fans love to immerse themselves in the world of our movies and TV shows, and we’ve been thinking a lot about how we take that to the next level,” Vice President of Consumer Products Josh Simon said to Bloomberg. There is limited info about where these locations will take shape.
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