Netflix hiked US prices in the past year, but it's cutting them in more than 36 other countries
Price cuts have affected Middle Eastern countries like Yemen, Jordan, Libya and Iran; Latin American countries such as Nicaragua, Ecuador, and Venezuela; Asian countries like Malaysia, Indonesia, Thailand and the Philippines. African countries like Kenya, and Eastern European countries like Croatia, Slovenia, and Bulgaria have also been impacted, the Journal reported.
The steaming service's prices cuts will affect various tiers of Netflix plans and are specific to each country, per the report. Some countries will be see their subscription prices drop to half of the original price. The reduction in subscription prices is part of Netflix's plans to grow its customer base outside of the US, the Journal reported.
"There's a bunch of people around the world in countries where we're not deeply penetrated, and we have more opportunity to go attract them," Greg Peters, the co-CEO of Netflix, said about the company's pricing changes on a"We know members have never had more choices when it comes to entertainment," a Netflix spokesperson told the Journal."The company is committed to delivering an experience that exceeds their expectations.
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