NBCU Names Kelly Campbell President of Peacock After She Exits Hulu
Campbell will join the Peacock leadership team starting in November and will be based in the Los Angeles area. She will report to Matt Strauss, chairman of NBCU’s Direct-to-Consumer and International division.
In the role, Campbell will be responsible for Peacock’s streaming business and work closely with leadership across NBCUniversal’s TV , film, news, and sports on Peacock live and original programming. She will take over for Gidon Katz, who is currently NBCU’s president of direct-to-consumer overseeing Peacock, who informed the company that he plans to leave for another opportunity.
“On the heels of Peacock’s success in its first year, we are thrilled to bring Kelly’s leadership and expertise to the team as we continue to accelerate Peacock’s vision and strategy,” Strauss said in a statement.in 2017 as chief marketing officer, taking over as president after the exit of former Hulu CEO Randy Freer. Prior to Hulu, she spent 12 years at Google, where she held a variety of leadership and marketing roles across the Google Ads and Google Cloud businesses.
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