Getting the NBA’s next round of media rights deals completed is an extremely complex proposition, Commissioner Adam Silver said Thursday, especially because nobody can say with any certainty what the viewing landscape will look like in the future
NBA Commissioner Adam Silver talks to reporters before Game 1 of basketball's NBA Finals between the Boston Celtics and the Dallas Mavericks, Thursday, June 6, 2024, in Boston. Getting the NBA's next round of media rights deals completed is an extremely complex proposition, Commissioner Adam Silver said Thursday, especially because nobody can say with any certainty what the viewing landscape will look like in the future.
The expectations, from networks and others involved in the process, is that the new agreements will be for 11 years and could exceed $70 billion in total value. Those would smash the existing norms for both value and deal length; the current one is nine years, $24 billion. What remains most unclear is how, or if, Turner will remain involved with the NBA when the new deals get struck.
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