Disney's latest live-action film, which has been plagued by controversies, is off to slow start at the international box office.
Moviegoing audiences in North America are not rushing back to the theater just yet and “Mulan” is also faltering in its China release as the global box office slowly comes back online in the COVID-19 era.
Although it was enough to top the scattershot domestic releases, it also isn’t enough to jumpstart the struggling exhibition industry.The weekend’s only major new opener was Sony’s PG-13 rom-com “The Broken Hearts Gallery,” which earned an estimated $1.1 million from 2,204 North American locations.
“Every week is a bit of a litmus test about how potential moviegoers are feeling about going to the theater,” said Paul Dergarabedian, Comscore’s senior media analyst. “I think audiences are slowly going back.”Comscore has not even been able to report a traditional “Top 10” chart because of the unusual marketplace which Dergarabedian likened to a “relaunch” or a “reboot” of the movie theater., where “Tenet” this weekend added over $30 million, pushing its global total to $207 million.
Globally, “Mulan” has earned $37.6 million to date, although that number is not representative of the total earnings. The live-action epic,, is not playing in North American theaters. Instead, it is available for a $29.99 rental on the company’s Disney+ service. The streaming earnings were not made available.
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