Customers will be able to buy airtime and data bundles and check their balances directly on Facebook-owned messaging platform
MTN says it will become the first mobile network in the world to let customers buy airtime and data bundles and check their balances directly on Facebook-owned messaging platform WhatsApp.
“It’s imperative that companies focus on improving self-service experiences to retain and grow customers and this is an important step for MTN,” Bodibe said. “MTN hopes to incorporate other instant messaging platforms, such as Facebook Messenger, down the line,” the operator said.In 2018, Absa partnered with WhatsApp to launch the world’s first chat-banking service. The platform lets customers make peer-to-peer payments or pay utility bills, among other features.
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