As Elon Musk's Twitter stumbled, Mark Zuckerberg pushed for a new app to rival it. The result, Threads, has reinvigorated the struggling social media giant.
to ban the app or force a sale, citing national security concerns about the company’s Chinese ownership.
Some of Threads’ most influential early adopters were journalists and media organizations sharing the kind of breaking news that generates partisan reactions. Politicians such as Rep. Nancy Pelosi , Rep. Alexandria Ocasio-Cortez and several Republican presidential hopefuls, including Mike Pence, were also quick to join the platform.
That night, a “core group” worked together at Meta headquarters while Mosseri and other team members chatted on an internal messaging forum, watching the sign-ups pour in. Mosseri recalled astonished team members asking, “Are we sure about these numbers? Can someone double-check that the logging isn’t messed up?”As the number of sign-ups blew past the team’s expectations, they started throwing out predictions of how high it might go, Mosseri said.
Inside the firm, there was jubilation and perhaps relief, current and former employees said. Rank and file workers flooded Blind with analyses of the app’s initial success in messages viewed by The Post.
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