Molly Goddard's spring 2021 collection is in. See every look now:
Like many of her peers in London, Molly Goddard was in a sober mood when the city went into lockdown earlier this year. As factories ground to a halt and retailers across the world closed up shop, the future of her business and others like hers seemed increasingly precarious. In that moment, any big picture ideas around creating new clothes were drawn between narrow black and white lines. The mission at hand seemed to be one of paring down, stripping back, and essentializing.
Walking into her studio in Bethnal Green today where she presented her new collection, it was quickly apparent that her thinking has shifted. The mannequins that dotted the space were dressed like vibrant exclamation points. Ruffled full skirted dresses in vivid green, checkerboard neon sweaters, and explosive orange and pink gowns provided a caffeine-like jolt to the senses. Of these looks, the most impressive offered a minimalist gesture of color through joyous, maximalist shapes.
Though exotic by nature, Goddard’s taffeta and tulle clothes tend to have a dry hand and a utilitarian aesthetic that works for day. Her new pretty A-line anorak dress was a great example. And if there was ever a season to collaborate with Uggs, this moment is surely it. The colorful shaggy slides and comfy platforms were primed for a life working from home.
Also in keeping with the times was Goddard’s decision to make many of her statement-making dresses available in white. For cool young brides shopping in the era of the socially-distanced wedding, they’re bound to be a perfect match.
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