Millions flock to Meta's Threads - TechCentral

Millions flock to Meta’s Threads

, garnering millions of users in hours as it sought to take advantage of its rival’s much-weakened state after a series of chaotic decisions from owner Elon Musk.

Analysts have said Threads’ ties to Instagram might give it a built-in user base and advertising apparatus While Threads launched as a standalone app, users can log in using their Instagram credentials and follow the same accounts, potentially making it an easy addition to existing habits for Instagram’s more than two billion monthly active users.

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