The smart glasses are aimed at athletes and would debut this year.
Mark Zuckerberg holds a pair of Orion AR glasses during the Meta Connect conference, on Sept. 25, 2024, in Menlo Park, Calif. is working on upgrades to its popular smart glasses and is exploring new wearable devices such as watches and camera-equipped earbuds, aiming to embed its artificial intelligence features into more products.
Meta currently sells Ray-Ban glasses that are embedded with cameras, microphones and other technologies. Though they stop short of being an AR device — one that superimposes data and images on real world views — the spectacles can take pictures, analyze the surrounding environment, play music and handle calls.
The device would carry a higher price tag. Some employees involved in the project expect the Hypernova glasses to cost around $1,000, compared with a $299 starting price for the current Meta Ray-Bans. For about half a decade, Meta has explored releasing a smartwatch that would compete with models from Apple, Samsung Electronics Co. and others. Over the years, the company has changed the project’s details and priorities, and it’s canceled and uncanceled the device multiple times. Meta is now again weighing the idea of releasing a watch as early as this year — with a display that would be able to show photos taken with the company’s smart glasses.
Orion itself will never be released to customers. Instead, the company looks to begin selling a follow-up version code-named “Artemis” as early as 2027. Meta still needs to overcome challenges relating to costs, display technology and manufacturing before actually shipping it.
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