Meta bans ads targeted at teens based on gender

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Meta bans ads targeted at teens based on gender
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Meta, owner of Instagram and Facebook, said it will stop allowing advertisers to target ads at teens based on gender, as it fights accusations that its platforms are harmful to young users. | AFP

Meta said that the changes reflected feedback from parents and experts and would comply with new rules in several countries on content geared at young people.

After a long legal tussle, the Silicon Valley titan was handed a 390-million-euro fine last week as part of a years-long tussle with the European Union over advertising. Google and Apple have also faced investigations and fines by regulators for breaching privacy laws through targeted ads.

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