Meta already appears to hold the rights to 'X.' It could make Twitter's rebrand complicated.
, a postdoctoral research fellow at University College London, tweeted that the character has"been used in mathematical text books since the 70s."
Trademarks are what lawyers call"source identifiers" — a symbol or branding that customers associate with a company. Twitter's iconic bird logo has been exactly that — a unique stencil image of a small bird that the general public knows as the social media site. Meta's"X" logo in its trademark filings looks different from the one Musk has put up on Twitter's website. Meta's"X" looks like two arrows with rounded ends pointing inwards — one white and one blue — while Twitter's"X" is a black and white angular rendition.
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