The brand, American Riviera Orchard, was announced on Instagram. But what will it bring?
Meghan, Duchess of Sussex, has launched a new lifestyle venture, American Riviera Orchard, that is set to sell jams, cutlery and nut butters.
It suggests that the Duchess intends to manufacture a range of domestic items from tableware and cutlery to cookbooks, place name cardholders and placemats.It also covers a range of preserves, from jellies, jams and marmalades to various vegetable-based spreads, nut butters and fruit butters. It is owned by a company called Mama Knows Best LLC, which is registered at the same Beverly Hills address as Archewell Productions.
She also gave writer Allison P Davis “a harvest basket” filled with fruit and vegetables from her garden and a jar of jam from the “Lili Bunny Garden + Larder” named after her daughter, Princess Lilibet, for which she had labels made on Etsy. “There’s something about the technicality of it that stifles my inner rebel; no dash of this or extra spoonful of that,” she wrote.Last March, she shared a lemon olive oil cake recipe for a cookbook in aid of the World Central Kitchen.
The Sussexes made clear when they stepped back from their public duties to move abroad that they wanted to become financially independent.
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