Tina Battock, who got her start in the quilting, knitting, and sewing space, now manages the championship team in the world’s most macho—and most dangerous—sport.
Outside Madison Square Garden, there’s a riot in the works. It’s not here just yet, not exactly—but it’s coming.
Sitting quietly but confidently amidst all of it is the person they’ve just honored as the PBR general manager of the year: Tina Battock, a wife and mother of two from the suburbs of Denver whose early work life centered around quilting, knitting, and sewing.“I started my career with quilting and will likely head off into the sunset with bull riding,” says Battock, who’s 54.
maybe biggest among them, that have drawn on this mystique,” she continues. “I mean, the cowboy is the quintessential American icon, and that’s true whether you’re in rural Wyoming or midtown Manhattan.” “That’s Riding Solo, the reigning-world-champion bull,” says McCoy in his rich Oklahoman accent. “I mean, yeah,” McCoy continues with a chuckle, “I wear a belt buckle that a bull won. He’s a big pet at the ranch—my wife and my four-year-old daughter give him baths—but he knows his job, and that’s bucking cowboys off his back.”
While the concept might seem outlandish—I mean, whatever happened to that gol’-danged Western way of life?—it’s not so far away from the world of thoroughbred horse breeding. In a high-stakes economy staked on competition, national and international exposure, and social media impressions, players are going to play, essentially.
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