Meet the entrepreneur who just raised $5 million for his cookware startup:
Meet The Agritech Entrepreneurs Who Just Raised $6 Million To Help Farmers In Kenya Grow Their Business
Participants in the round include Republic Labs, Springdale Ventures, Wesray Social, Bridge Investments, WTI, CompanyFirst, G9 Ventures, Super Angel Syndicate and Five Four Ventures, alongside Andy Dunn , Brian Sugar , Henry Davis & Bryan Mahoney , Ali Pincus ,“I saw a big opportunity to create a brand in the kitchen space centered around safe and non-toxic products that are also beautifully designed,” Nathan, Caraway’s founder/CEO and aThe company’s flagship offering is the ceramic-coated...
“I don’t think we’ve had more than one or two colors of the cookware set in stock since early April, and we’ve been selling on backorder for two months now,” Nathan says. The 10-employees company designs the products at its headquarters in New York and manufactures them in Asia. According to Nathan, a big portion of Caraway’s success has been its marketing strategy, where they have leveraged a sizable community of influencers in the cooking, design and wellness space across“We are seeing a lot of organic sales and referrals which are the core identifiers that we have achieved product market fit,” Nathan says.
Prior to founding Caraway, Nathan graduated with a degree in consumer psychology from Colby College and worked as the CEO of Vremi, a kitchen and home goods company owned by the Mohawk Group.
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