Fake meat grown in a laboratory will be available to keep your pets eating meat without damaging the environment. Will you trust it?
The world’s first cat food made with lab-grown chicken is gearing up to launch in theMeatly, the London-based startup, has created cruelty-free, faux-chicken cat food grown from a single fertilized egg. It will be available to buy first at Pets at Home stores in theTalking from his bijou North London garden with his cats buzzing around him, Owen Ensor, the co-founder and chief executive, said, “It’s very exciting to see the first ever cans of cultivated pet food fly off the production line.
Ensor, a relatively recent convert to veganism, has tried the first product himself, which he said “tastes just like chicken.” He has also tested the cultivated-chicken dish on his own two rescue ginger tabbies Lamu and Zanzi, “who love it.” Meatly is also planning a product for dogs “as a lot of people don’t want to feed their dogs a plant diet.” The aim is to produce a new generation of cat and dog food that doesn’t rely on farmed animals, as a compassionate, more environmentally friendly alternative to killing billions of animals and destroying the planet in order to meet demand.
“I think once we’re able to prove that it’s safe and commercially viable the winds of change will come,” Ensor said. “One of the questions I get is ‘what is it, what does it look like?’ Until people get to see it and experience it, the newness is a bit difficult. People care deeply about their companion animals and what’s best for them, so we need to provide that reassurance.”
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