To properly evaluate generative AI investments, measure both financial ROI and nonfinancial benefits, such as competitive advantage across your GenAI portfolio.
GenAI quick wins focus on potential productivity improvements
Such activities are easy to get started, pilot and buy but are usually task-specific, so measure and value time saved for both those specific tasks and across aggregate tasks related to specific processes — within specific time periods. Lean on use cases that leverage generative AI within industry or custom applications that allow you to leverage enterprise data in unique ways to extend current processes.
Direct and indirect financial benefits, including the potential for revenue generation, can generally offset costs, assuming effective underlying process redesign, upskilling and risk management.By 2025, growth in 90% of enterprise deployments of GenAI will slow as costs exceed value.Transformative use cases come with higher cost, complexity, risk and potential for technical debt.
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