McDonald's Corp lured diners with short-term bacon promotion, value meals a...
- McDonald’s Corp lured diners with short-term bacon promotion, value meals and redesigned restaurants that helped lift its U.S. same-store sales above Wall Street estimates for the first time in four quarters on Tuesday.restaurant is seen in Los Angeles, California, U.S. October 24, 2017. REUTERS/Lucy Nicholson
The company also launched a new “2 for $5” deal, tweaked its breakfast menu to add donut sticks and offered free bacon with some burgers as part of a limited-period promotion during the first quarter. “The trends are definitely improving in the U.S. and that is a big deal,” Edward Jones analyst Brian Yarbrough said.
The company, however, forecast commodity prices to rise 2 percent to 3 percent in 2019, compared with its previous projection of an increase of 1 percent to 2 percent.
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