McDonald's Revamps Menu with Emphasis on Value Meals and App Deals

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McDonald's Revamps Menu with Emphasis on Value Meals and App Deals
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McDonald's is making significant changes to its menu, focusing on value meals and in-app deals. The popular $5 meal deal, featuring fries, Chicken McNuggets, a soft drink, and a choice of sandwich, will become permanent. The chain is also introducing breakfast BOGO deals and expanding app-exclusive local offers.

McDonald's just announced that its menu will undergo one of its most significant overhauls in years as it puts more emphasis on value meals and in-app deals. The $5 value meals McDonald's introduced over the summer will become a permanent feature at most restaurants. The $5 meal deal includes small fries, a four-piece Chicken McNuggets, a small soft drink, and the choice of a McDouble or McChicken sandwich. Top rivals Burger King and Wendy's have also offered similar promotions.

Fewer customers dining at McDonald's amid E. coli scare, data findsThere will also be a breakfast component to its new menu. McDonald's will begin offering a buy one, add one for $1 for breakfast items, including: sausage McMuffin, sausage Biscuit, sausage burrito, and hash browns.McDonald's will also offering buy one, add one for $1 on lunch and dinners items, including: six-piece chicken McNuggets, double cheeseburger, McChicken, and small fries.

Colorado teen hospitalized with kidney failure after eating E. coli-infected McDonald's burgersMcDonald's also said that local restaurants will offer locals deals on its mobile app.McDonald's saw a massive boost in foot traffic in the first week following the June 25 launch of its $5 meal deal, according to data from Placer.ai. McDonald's is among the restaurants that have said price hikes may have priced out some consumers during a period of high inflation.

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