Mass Appeal & Sony Music Unveil New Product Releases For #HipHop50 Initiative

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Mass Appeal & Sony Music Unveil New Product Releases For #HipHop50 Initiative
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Mass Appeal & Sony Music are teaming up for new product releases in honor of HipHop50.

will drop on April 22. The exclusive Record Store Day vinyl will highlight Nas’ historic performance at Webster Hall in New York. It’ll also be available to stream the day before. Following that release, on May 12, Run D.M.C.’s 1988 classic will be released on black vinyl on Legacy Recordings to celebrate its 35th anniversary. Then, Nas will have another reason to celebrate as his lauded 2003 effort, will receive a vinyl update on May 26.

Last January, SME and Mass Appeal announced their initial partnership. “Sony Music and Mass Appeal will work together to showcase the creative excellence of SME’s dynamic talent and their contributions to music history through original content, experiences, merch and product collaborations in connection with Mass Appeal’s campaign leading up to this key milestone in Hip Hop culture,” said the release.

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