Mark Cuban says how companies treat workers during pandemic could define brand 'for decades'

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Mark Cuban says how companies treat workers during pandemic could define brand 'for decades'
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'Not only is it a safety issue, it's a business issue,' Billionaire entrepreneur Mark Cuban told CNBC.

Trump has since tried to back off his suggestion of having "packed churches" on Easter. "We'll only do it if it's good," Trump said Tuesday night, adding that he is "very much in touch" with White House experts.

Public health officials warned that sending people back to work before the spread of COVID-19 is under control would be problematic. They continue to urge Americans to take social distancing seriously to stop the transmission of the respiratory disease, for which there is no known cure. Cases of COVID-19 continue to rise in the U.S. There were more than 65,000 in the country as of Wednesday night,"There's no reason to rush this. I'd rather err on the side of caution. I'm not going to tell people to go to work when I'm uncertain," said Cuban, owner of the NBA's Dallas Mavericks.

Sending employees back to work too quickly may be "unforgivable" in the eyes of younger Americans, too, Cuban said. "So not only is it smart to take care of your employees, but it's also good business and that's the way I'm looking at it.

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