Three major brands, AT&T, JPMorgan Chase, and Dunkin’ Brands, have pulled their ads from Amazon’s Twitch streaming platform following allegations that the company is enabling antisemitic content. A fourth sponsor, Chevron, is also reconsidering its support for TwitchCon. The controversy stems from allegations by exiled Twitch streamers that the platform promotes antisemitic content.
Three major brands have pulled their ads from Amazon ’s Twitch streaming platform following allegations that the company is enabling antisemitic content.that AT&T, JPMorgan Chase, and Dunkin’ Brands have withdrawn their advertising spots from Twitch , the popular gamer-oriented streaming service owned by Amazon . According to insider sources, the decision comes amidst a controversy stirred up by a group of exiled Twitch streamers who allege that the platform is promoting antisemitic content.
Piker, who describes himself as “an advocate for Palestinian emancipation” and “a fervent combater of antisemitism,” finds himself at the center of an uncomfortable situation for Twitch. The streaming giant has taken steps to moderate offensive content and protect advertisers’ brands, including asking political streamers to label sensitive content and barring the use of the term “Zionism” to attack others based on their background or beliefs.
Amazon Twitch Antisemitism Advertising AT&T Jpmorgan Chase Dunkin’ Brands Chevron Twitchcon Hasan Piker
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