Made in the USA? Proposed rule clarifies grocery meat labels.
- Shoppers could soon find it easier to tell if those grocery store steaks or pork chops were really “Made in the USA.” that would allow labels on meat, poultry or eggs to use that phrase -- or “Product of USA” -- only if they come from animals “born, raised, slaughtered and processed in the United States.” That’s a sharp change from current policy, which allows voluntary use of such labels on products from animals that have been imported from a foreign country and slaughtered in the U.S.
“There’s obviously a disconnect between what the consumers’ understandings and expectations are and what the label currently is,” Vilsack said in an interview. The USDA survey, conducted last summer, included a nationally representative sample of more than 4,800 American adults who do the grocery shopping for their families and who bought beef or pork in the previous six months. More than 40% of the shoppers said they look for the USA label when buying meat.
Thomas Gremillion, director of food policy for the Consumer Federation of America, said the change is a “small but important step” that should have been made long ago. “It’s expensive to raise grass-raised animals from scratch,” Balkcom said. “And these large producers were importing these animals raised elsewhere and just repackaging them and then kind of coasting on the ‘Made in the USA’ label.”
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