Lyft's scooters steering new customers to ride-hailing, but winter is coming

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Lyft's scooters steering new customers to ride-hailing, but winter is coming
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A quarter of Lyft Inc customers who use its bikes and scooters are new to the co...

FILE PHOTO: A man rides a Lyft scooter near the White House in Washington, U.S., March 29, 2019. REUTERS/Brendan McDermid/File Photo

Bike and scooters have multiplied around big U.S. cities and ride-hailing services see them as a growth opportunity. Rival Uber Technologies Inc has bought JUMP; other brands include Lime and Bird. Before its initial public offering in March, Lyft disclosed that it had not generated any revenue from that network for 2016 and 2017, while revenue from the segment in 2018 “was not material.”

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