Chief operating officer Lisa Bridgett ascends, while founder Lucy Yeomans shifts to focus on partnerships, product and the metaverse.
, digital and e-commerce, having worked at Ralph Lauren, Net-a-porter, Accenture and Universal Music before joining the company. Her first priorities will be on driving development across gaming, media, data and e-commerce.
“In my role, I will be focused on scaling Drest through our developer ecosystem, marketing channels and strategic revenue streams, building on the impressive growth our user base is experiencing,” Bridgett said in prepared remarks. She will also take a seat on the board. Yeomans has been the face of Drest since its launch in October 2019. Some of her new responsibilities will resemble her old ones, including spearheading strategic product, partnerships, brand and creative development, though she looks forward to focusing on them more deeply, she said.“We have reached an exciting moment in Drest’s trajectory and, as is necessary for all start-ups at this stage, we are setting up all elements of our business for long-term success,” the outgoing CEO said.
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