Lululemon removed a new legging style from its shelves after shoppers took to social media to share reviews of the product. A spokesperson said the company plans to make adjustments.
Lululemon's "Breezethrough" leggings were pulled from shelves after customers of the athletic apparel company shared negative reviews on social media. Released in early July, the leggings featured a deep V-shaped band on the front of the garment with no front seam. On the back, there is a deep seam with a Y-shaped band on the pants.
The company has made the decision to pause sales of the leggings, a Lululemon spokesperson told FOX Business in a statement via email. "As a test and learn organization, we also take guest feedback seriously and we believe there is an opportunity to incorporate what they’ve shared into future designs," said the spokesperson of Lululemon, which is headquartered in Vancouver. Shoppers took to social media to share their thoughts on the new item.
One Instagram user, who commented on a Reel about the leggings, said, "the curved glute seam is really nice but unfortunately they are very sheer." "I wouldn’t recommend these even though I love all my other Lululemon pieces," she added. As for TikTok presence, "Lululemon Breezethrough" has more than 46 million posts related to the product. "They don’t contour your body enough," one woman said. Another said, "unfortunately I will be returning. The average woman is not going to feel comfortable in this legging," adding that the top seam had dug into her stomach. "I would rate it a 6 out of 10," another woman said.
’m so impressed by the shape and functionality of these leggings that I bought them without even deciding if they are the best available look on me. If you’re a dancer/ lifter/ unspecified thick thigh baddie these will probably feel great on you," the poster read. The Lululemon spokesperson said the company is excited about the "potential of Breezethrough’s fabric innovation.
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