Lululemon issues an apology after an employee promoted an offensive T-shirt on social media, provoking a backlash online
"The image and the post were inappropriate and inexcusable and we do not tolerate this behavior," Lululemon said in a statement to the press.Lululemon has issued a formal apology after one of its art directors promoted a link to a T-shirt on social media that was called out for being racist.
The T-shirt, which has now been removed from Fleming's Instagram page and the artist's website, was printed with images of bat-winged chopsticks and a takeout box with the words "No Thank You." He continued: "Beginning today, my limited edition #quarantees are now available. Link in bio or DM for details… Thank you for your support and sense of humor! #humornothat #batfriedrice," according to multiple screenshots shared online.This quickly caused an uproar online with social media users sharing screenshots of Fleming's Instagram page that showed him promoting the product.
"At lululemon, our culture and values are core to who we are...The t-shirt design is not a lululemon product.We apologize that an employee was affiliated with promoting an offensive t-shirt, and we take this very seriously. The image and the post were inappropriate and inexcusable and we do not tolerate this behavior. We acted immediately, and the person involved is no longer an employee of lululemon," the statement said.
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