LuisaViaRoma has collaborated with Kappa and ACF Fiorentina to create a special design for Fiorentina's fourth kit. The jersey honors the club's signature purple color with a gradient violet shade over a black base and features an old-school polo-style collar. The limited-edition jersey is available in 1,926 pieces, while shorts, socks, and a jacket complete the collection.
LuisaViaRoma collaborated with BasicNet Group-owned brand Kappa and Florence’s main soccer team ACF Fiorentina to develop a special design for the club’s fourth kit.The kit honors the club’s signature purple color by playing with a gradient violet shade over a black base. A key feature of the special jersey is its old-school collar recalling a polo shirt, while the logos and sponsors are featured via an iridescent effect.
The Kombat Pro version of the jersey designed for peak performance is crafted using ultra-light fabrics and stretch nylon stitching to ensure comfort and freedom of movement, as well as the Hydroway Protection Technology that provides breathability and effective body heat release.The limited-edition jersey is available in 1,926 pieces, in a nod to the year ACF Fiorentina was established, and comes in a dedicated black box.
The fourth kit also includes shorts, socks and an anthem jacket that the players will unveil as they take the field before the Fiorentina-Genoa match on Sunday, when the team will wear the collection for the first time. Available at the LuisaViaRoma stores and online at all parties’ e-commerce, the collection is priced between 19 euros for socks and 150 euros for the jersey., the first in the history of LuisaViaRoma with Fiorentina and Kappa, two iconic partners in the world of sport,” said the retailer’s chief executive officer. “This project represents an important step for us and celebrates the unique bond between fashion and sport, two worlds that share creativity, passion and dedication to excellence.
Andorlini’s know-how in the sportswear area and sneakers category, in addition to his two decades of experience in the fashion industry, are likely to have played a role in propelling the, the parent company of FFW Srl, which has created and managed e-commerce sites for fashion brands since 2011, and Playground Srl, which operates luxury sportswear stores under the banner who joined the company in October 2021 following the closing of the deal with Milan-based private equity firm Style Capital.
Kappa Fiorentina Luisaviaroma Limited-Edition Soccer Jersey
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