The president lost two of three gubernatorial elections in conservative Southern states, raising questions about his standing heading into 2020
Rispone was just as aggressive in attaching himself to the president, largely forgoing public appearances in favor of a high-dollar, Trump-centic TV advertising campaign. This summer, he ranin which he proudly proclaimed that he donated to the president in 2016 and even put a Trump bumper sticker on his truck. In the final weeks leading up to the election, he aired ads featuring footage of the president ripping Edwards.
Louisiana was especially difficult, despite its conservative tilt. Edwards has a record as a staunchly conservative Democrat. And critics of Rispone’s campaign contend that his reliance on TV ads as opposed to in-person events made it exceedingly difficult for the president to drag him to victory. Other senior Republicans described a haphazard campaign operation that often seemed to lack a clear message and strategy.
“There’s a heightened expectation that just because Trump appears [for] a Republican candidate, that the Republican candidate can win,” Couvillon said. Edwards, who opposes abortion rights and favors gun rights, handled Trump gingerly. He avoided criticizing the president and instead chose to highlight the visits he made to the White House during Trump’s tenure. At one point this year, Edwards even ran a TV ad promoting an upcoming presidential visit to the state.
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