Lizzo's building a positivity empire with pop music, shapewear and now reality TV

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Lizzo's building a positivity empire with pop music, shapewear and now reality TV
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“I want to be a part of the betterment of human beings on this planet so we can make a better world — a world that this planet deserves.” Read more about how Lizzo is changing the entertainment industry:

, and launching her popular Prime Video show “Lizzo’s Watch Out for the Big Grrrls,” she’s carved a niche for herself as the sisterly pop superstar and budding mogul with the filthy mouth and upbeat attitude.

Lizzo’s backup dancers, the Big Grrrls, have always reflected her desire to defy the culture’s narrow notion of beautiful, and while her expansion into reality television, as part of a first-look deal with Prime Video, might seem to be a conscious attempt to grow her brand, she insists the impetus was simpler: She wanted new plus-size dancers for her 2021 tour, only to find that the major agencies didn’t represent any.

Lizzo is unafraid of such displays of emotion, just like she’s unapologetic about being, as she puts it, “so hands-on.” Raised in Detroit before moving with her family to Houston at 10, the performer was the kind to “do everything in the [school] group project. If you want it done right, you got to do it yourself.”

Instead, she sought therapy, which wasn’t easy. “In the Black community, especially, we are starting to de-stigmatize therapy,” she says, before noting, almost as an aside, “Full disclosure? Growing up, they said, ‘Therapy is white-people s—.’ But I’d be like, ‘Well, I need to unpack trauma.’ [Talking about therapy] almost feels like spreading the gospel. I’m like, ‘Good news, you guys: I don’t walk outside thinking I’m going to die every day.

and die, so I didn’t have any expectations. Look how far I’ve gotten — if I put expectations on myself now, I think I’m in trouble. For me to go, ‘Well, I got three Grammys last time, I got to get six this time’? For what? Is it worth feeling like I failed?”

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