INTERNATIONAL live entertainment giant Live Nation Entertainment is now in the Philippines through the acquisition of Music Management International (MMI), one of the country’s premier talent provider and concert promoters. READ:
“We have a long-standing and successful relationship with MMI, and the launch of Live Nation Philippines is the natural next step in our committed growth in the Asia Pacific region,” President of Live Nation Asia Pacific Roger Field said in his speech at the launch of Live Nation Philippines on April 25 at The Fifth at Rockwell in Makati City.
“Back then, we promoted [American boy band] 98°, and [Irish band] The Corrs and we continued promoting bigger and better shows,” Ms. Pascua said in her speech during the launch on April 25 at The Fifth at Rockwell, Makati City . “Over the years, MMI has delivered industry-leading world-class services to attract the biggest and best talent to the Philippines. Through the launch of Live Nation Philippines, the sky’s the limit, and we look forward to bringing even more of the globe’s biggest stars and connecting fans with the artists they love and the magic of live music,” Ms. Pascua said.
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